How Laser Clinics launched in Asia

About Laser Clinics

Laser Clinics is a leading provider of advanced cosmetic treatments in Australia, New Zealand & the UK.

Challenge

Laser Clinics was looking to expand into Asia. However, the company did not have any ground presence or experience in Asian markets. They also faced a challenging regulatory landscape in addition to navigating a diverse and fragmented market.


Sona had the right experience and expertise

Expertise

GTM for D2C & Retail Brands, Franchising, Beauty, Fashion, Bodycare

Experience

Managing Director, Laser Clinics Australia
GM, Victoria Secret’s & Bath and Body Works APAC

Strategies the expert used
01.

Business Strategy - Implemented a comprehensive market study which included competitive analysis, conducted commercial & financial due diligence of potential franchise partners available in the market.

02.

New Market Entry - Successfully secured board approval funding for strategic acquisition of top local brands and secured multiple franchise partners for launch in Singapore.