From Corporate Presentation to On-Demand Learning: How a Strategy Consultant Productized a Flagship Workshop
- Turn your live workshop decks into a dynamic, AI-driven consulting product your clients can explore 24/7.
- Workshop Impact Lost After Delivery
- Monica, a strategy consultant, conducted high-value in-person sessions for enterprise clients. Her challenges:
1. Workshop decks were rarely opened again post-delivery
2. Valuable follow-up questions were hard to address asynchronously
3. Every new client required a fresh version of the same content
4. Scaling her delivery model wasn’t feasible
- Repurposing Decks into a Wizly Research Collection
Monica transformed her most requested workshop into an interactive knowledge product that supported clients before, during, and after engagement.
- How She Built It:
1. Module Breakdown:
* Strategy Frameworks 101
* Competitive Moats & Positioning
* GTM Planning Templates
* Strategic Planning Toolkit
* Case Study Analyses
2. Content Design:
* Embedded slides + commentary
* Downloadable worksheets
* AI-navigable tags for easy reuse
3. AI Twin Use Cases:
* “What’s the difference between moat vs USP?”
* “Show me Monica’s GTM checklist for B2B SaaS”
4. Monetization Model:
* $199/license for clients
* Included free for active advisory retainers
* Quarterly content refresh
Business Outcomes:
1. Saved 12+ hours per client on post-workshop support
2. Increased retention by offering reusable IP
3. Turned one-off projects into ongoing value
Also Read
* Supporting 12 Clients Without Expanding Her Team: A Hiring Consultant’s Growth Story
* Scale Your Coaching Business Without Losing the Human Touch
* Make Every Course Feel Like a Live, Personalized Session
* Empower Teams with AI-Powered Learning
→ Want to turn your research into a living product?
Get Started Now!
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