Retrieval-Augmented Generation (RAG) has changed the world of agentic AI, especially for knowledge professionals looking to scale their impact.
At Wizly, we have implemented this technology to transform how knowledge owners and domain experts leverage their years of expertise. But first need to understand the technology that makes it possible.
What Is Retrieval-Augmented Generation?
RAG represents the next level of advancement in AI architecture. It combines two critical components:
- Information retrieval systems
- Generative AI models
Unlike conventional generative AI, which relies on parameters learned during training, RAG systems access and incorporate relevant external knowledge before generating responses.
This hybrid architecture fundamentally changes how AI interacts with every bit of information:
Traditional AI Approach: It generates responses based on patterns the AI learns during training. It cannot access new or specific information after deployment.
RAG Approach: First, retrieve relevant information from a knowledge source, then generate a response that incorporates this retrieved context alongside AI model capabilities.
This seemingly simple architectural change yields profound benefits:
- Improved Factual Accuracy: Responses are based on specific, verified information rather than probability or guesses based on training data.
- Dynamic Knowledge Updates: The system can incorporate new information without retraining the entire model.
- Transparency in Sources: The system can identify which specific documents or knowledge database generated its response.
The Technical Mechanics of RAG
The RAG process operates through three distinct technical phases:
1. Information Retrieval
When a query is received, the RAG system first converts it into a semantic representation—essentially capturing the meaning rather than just keywords. It then searches through a knowledge base to identify relevant documents or knowledge fragments.
This search process typically uses:
- Dense Vector Representations: Converting text into vectors that capture semantic meaning
- Similarity Matching: Finding knowledge fragments whose vector representations are closest to the query vector
- Hybrid Retrieval: Combining semantic search with traditional keyword methods for optimal results
The system retrieves multiple potentially relevant pieces of information, often ranking them by relevance score.
2. Context Integration
The retrieved information, along with the original query, is then formatted into a prompt structure that the generative model can process. This context window provides the model with the specific information it needs to generate an accurate response.
This integration process must:
- Prioritize the most relevant information when context limitations exist
- Maintain relationships between different knowledge fragments
- Structure information in ways that highlight connections relevant to the query
3. Augmented Generation
Finally, the generative model produces a response that synthesizes the retrieved information. Rather than simply repeating the retrieved content, the model reformulates it into a coherent, contextually appropriate response that directly addresses the original query.
The generation process typically involves:
- Integrating multiple knowledge fragments into a unified response
- Maintaining consistency between retrieved information and generated content
- Preserving the style and tone specified for responses
How does Wizly implement RAG in its platform?
When a user interacts with an expert’s AI Twin, the system doesn't simply generate an answer from scratch—it first searches through the expert's curated knowledge hub to find the most relevant information before crafting a response.

Expertise Capture and Organization
The foundation of Wizly's system is its Knowledge Hub, which integrates with a knowledge owner's existing content ecosystem. The platform pulls information from diverse sources, including:
- LinkedIn posts and articles
- Twitter threads
- Notion documents and PDFs
- Google Drive files and presentations
This integration process preserves not just factual information but also captures:
- The consultant's unique perspectives on industry topics
- Their proven methodologies and frameworks
- Their distinctive communication style and voice
Once captured, this knowledge undergoes:
- Automatic categorization and tagging
- Identification of conceptual relationships
- Creation of a structured knowledge graph
- Metadata enrichment for improved retrieval
Advanced Retrieval Architecture
Wizly's retrieval system employs semantic search capabilities that understand the intent behind questions, identifying conceptually relevant information even when terminology differs. The platform uses:
- Query understanding modules that identify the true information needed
- Context-aware retrieval that accounts for conversation history
- Multi-step retrieval for complex questions requiring information synthesis
- Confidence scoring to ensure only relevant information informs responses
The system continuously improves through interaction analysis, learning which retrieved information leads to satisfactory responses and adjusting accordingly.
Authentic Response Generation
What truly sets Wizly apart is how it handles response generation. After retrieving relevant knowledge, the system synthesizes coherent responses that:
- Integrate retrieved context with query understanding
- Maintain the knowledge owner's authentic voice and communication patterns
- Acknowledge information gaps transparently rather than fabricating answers
- Recommend direct expert engagement when appropriate for complex queries
Benefit for Knowledge Owners
24/7 Knowledge Availability: The Knowledge owner's expertise becomes accessible round the clock. Their AI Twins handle client inquiries at any hour without requiring the expert’s direct involvement.
Scalable Client Support: The system efficiently manages routine questions and preliminary consultations, allowing knowledge owners to focus on high-value work.
New Monetization Models: Experts can create tiered knowledge products with different access levels, generating new revenue streams without additional time investment.
Evolving Knowledge Assets: The knowledge base automatically incorporates new insights and methodologies when new content is uploaded.
Preserved Authenticity: Wizly's RAG implementation maintains what makes each expert valuable—their unique perspective, methodology, and voice.
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