How Julia Turned Quarterly Market Trends into $22K Advisory Revenue with Wizly
- Your trend reports deserve more than a PDF. Julia built an evergreen Collection that generated leads and scaled consulting revenue.
- The Problem: High-Value Content, Low Lead Capture
- Julia, a CleanTech analyst, consistently produced valuable market analysis and future-focused commentary for an audience of industry peers and clients. However, she struggled to capitalize on this expertise due to several bottlenecks:
1. Her insights were dispersed across LinkedIn posts, PDFs, and internal docs
2. There was no single source of truth or centralized location for her work
3. She lacked a monetization strategy for her past research
4. While engagement was strong, prospects had no clear next step to take action or engage her professionally
5. Disorganized formats across PDFs, Google Docs, slides
6. No way to monetize older content
7. Passive readers lacking conversion paths
8. Inability to scale without becoming a publisher
- The Solution: Public Insight Collection via Wizly
Julia built a high-performing, public-facing Wizly Collection that curated her strongest research into one interactive platform. The Collection offered real-time access to her market insights, voice-guided summaries, and live data layers.
By centralizing everything into a single shareable destination, she allowed leads to self-educate, engage with her thinking in context, and qualify themselves before reaching out—all without requiring constant content repackaging or manual follow-up.
- How She Built It:
Quarterly Structure:
1. Market Trends (hydrogen, grid modernization)
2. Technology Profiles (battery chemistries, carbon capture)
3. Policy Watch (US/EU regulation)
4. Investment Outlooks
Interactive Content:
1. Embedded case studies and Google Charts
2. Voice notes per section
AI Twin:
Answered questions like “Which VC funds grid tech?”Lead Capture:
Email gate + newsletter integration
Business Outcomes:
1. 70% increase in qualified leads
2. 40% reduction in content delivery effort
3. $22K in new consulting revenue
Also Read
* From Hidden Expertise to Market Visibility: How a SaaS CMO Scaled Her Personal Brand
* From Free LinkedIn Posts to Premium Intelligence: How a Cybersecurity Analyst Built Recurring Revenue
* How a CHRO-Turned-Consultant Productized Her Playbooks into a 6-Figure Collection
* Turning PDFs into Profit: How a Market Researcher Created an Evergreen Intelligence Product
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