Turning PDFs into Profit: How a Market Researcher Created an Evergreen Intelligence Product
- Transform static research into a dynamic product your clients subscribe to—and return to often.
- The Problem: Insight Without Interaction
- Tom, a seasoned freelance researcher, delivered comprehensive reports packed with market intelligence to his clients via email and static PDFs. However, he faced growing challenges in maintaining engagement and extracting long-term value from his work:
1. Clients had no way to search or navigate insights within dense documents
2. Reports quickly became outdated and hard to revise
3. No visibility into which sections clients found most useful
4. He lacked a scalable, interactive way to turn research into recurring revenue
5. Clients had no way to explore or search content
6. Reports went stale and were hard to update
7. He had no insight into what clients valued most
8. There was no recurring revenue model
- The Solution: Research Collection on Wizly
Tom transformed his static market research into a living intelligence product by building an evergreen, interactive Wizly Collection.
This digital hub allowed clients to navigate insights by theme, ask questions via his AI Twin, and receive updates in real-time.
He converted one-off PDF reports into modular, searchable content enhanced with commentary and data visualizations—making it easier to engage, understand, and subscribe.
The result was a repeatable, scalable model that gave his work continuous value and opened a new revenue stream through monthly subscriptions.
- How She Built It:
Modules: Market Trends, Competitor Mapping, Analyst Commentary, Data Tables
AI Integration: “Show CAGR for product X” or “Summarize competitor activity in 2024”
Live Updates: Refreshed decks + commentary every quarter
Monetization: $99/month with client alerts + usage tracking
Business Outcomes:
1. 3x increase in client retention
2. 41% weekly AI usage among subscribers
3. $36K in annual recurring revenue
→ Start Sharing Your Industry Intelligence
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About The Wize Ones Podcast
Through 1-1 or 1-2 interviews and roundtable discussions, community members will share real-life experiences, actionable insights, and expert knowledge to support the growth of Wizly’s ecosystem, empowering users to make better decisions, foster professional development, and drive business success.
This is where experienced professionals share their collective wisdom, ensuring that valuable insights reach those who need them most. This approach not only empowers listeners but also enhances the value and impact of the Wizly platform by driving meaningful knowledge exchange.
Why Become a Wize One?
As a guest or host, you'll gain exposure and build your brand, while also contributing to a growing body of knowledge that can help others succeed.
We will take care of providing you with a good framework of topics, take care of all the post-production details, distribution and marketing you on various podcast platforms.
By engaging with "The Wize Ones," community members will not only expand their reach but also contribute to a thriving ecosystem where knowledge is valued and shared effectively.
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